Let’s face it, much of the corporate sector’s communication toolkits can be inherently uninspiring.
Whether it is your own website, a trade magazine ad, opinion piece or social media content, the general trend has been to dumb down B2B creativity to a point where it just doesn’t have any cut-through – more often, it’s not even sharp.
Gone are the days when the corporate sector has to follow this lacklustre approach and process. Yes, your products, services and propositions are of a highly complex nature, however, that doesn’t have to equate to an achingly monotonous communications strategy.
Introducing our exclusive partners, Three Edged Productions, let us show you how our creative minds can design truly awesome campaigns for you.
View our showreel below...
Creativity, when moulded and injected judiciously, can be one of the most effective strands in B2B communications. Remember that your audience is highly time fatigued and un-creative messaging simply adds noise, which inevitably will be lost.
This is exactly where you can now take advantage of New Journey Group. We understand how the interlink between B2B strands and the creative treatment should work together. The only way of successfully getting noticed, being memorable and increasing the chances of prospective customers wanting to engage with you, is through a well conceptualised and imaginative game plan.
Successful corporate communications should never be standalone, but should be coupled with that all important Creative Expression.
New Journey will propel you to a far more elevated space of recognition, ensuring real cut-though and memorability. As your brand custodians, this is our fundamental promise.
And, here’s the toolkit that enables us to do just that for you.
a selection of OUR media CONNECTIONS
The potential for these countries to gain traction by attracting interest from money managers and driving the cycle of wealth creation is a mammoth opportunity.
Frontier Funds and its pioneering founder, “Frontier” author and journalist Gavin Serkin, bring unparalleled expertise in this area.
Frontier Funds is the first communications firm dedicated to the needs of companies and institutions in global frontier and emerging markets.
The team is constantly and proactively engaged with the world’s leading journalists, broadcasters, investors, and your customers – to tell your story. We effectively communicate across traditional media, social media and networking platforms the excitement of frontier markets – turning its challenges into opportunities.
With our exclusive partnership with Frontier Funds, New Journey Group is at the heart of creating communication conduits and platforms to elevate and position frontier nations within the mind sets of the trading and market participant community. Our heritage, pedigree and expertise in European and Asian exchange markets, trading participants and related media, gives you the fastest route to tap into mature market segments and grow in a way never before realised.
New Journey Group is a 100% client-centric organisation, committed to providing you with an unparalleled level of service and expertise. Understanding your needs, aims and objectives, and delivering against them - beyond expectation - is what we do best. We do not believe in stopping at client satisfaction – our aim is to always achieve client astonishment.
You will be in the hands of the most experienced experts looking after your every need at every time
With over 20+ years in the communications arena, we have seen it all. Our level of industry knowledge and expertise is unsurpassable and the results speak for themselves, just ask our clients
We ask for your feedback, and continuously evolve our services tailored to you
We have nurtured and cultivated strong bonds with the leading industry journalists, they know if it’s coming from us it’s worth looking at
Nobody knows your business better than you – you tell us where you want to go and we will get you there
Don't take our word for it
Our unbeatable track record with world class clients speaks volumes
“...the team is highly dedicated, hard-working and always committed to constantly evolve our brand and propositions to the next level...“ read more
The Technancial Company (TTC) – Head of Global Business Development
“...their strategy, content creation and delivery surpassed our goals and the results ensured that Barclays was not only in pole position, but was also the bank of choice in this sector...“” read more
Barclays, Director of Corporate Affairs
“...the team are 'doers' and achievers and one of their biggest strengths is that they make things happen...“ read more
Genscape Inc – Chief Marketing Officer
“...their conception of opportunities to engage with our influencers on new platforms and to further our research mandate has been remarkable and a welcome collaboration with new audiences...“ read more
Senior Director & Professor, London School of Economics & Political Science (LSE)
“...given their expertise in understanding the complex nuances of our global, multi-commodity business - together with a highly strategic drive - means that we get top-end results from them every step of the way...” read more
Cleartrade Exchange (CLTX) - Marketing And Communications Manager
The real cost of being truly client-centric
New Journey Group is proud to make cost one of our key differentiators by offering excellence with true affordability. So much so that we have taken a very transparent, upfront stance on our website, and that is before you have even engaged with us!
From a traditional standpoint, public relations and communications usually come with a ridiculously high price point which, which can become an affordability barrier for clients. That simply should not be the case. We empathise with clients’ limited budgets, and have reflected that in our offering to you.
Also, in new relationships, you don’t - and shouldn’t – have to commit to a big spend. This is why we and all our partners have shaved off unnecessary overheads and streamlined our operational costs to a minimum - the benefit of which is directly passed onto you, the client.
So, how much do we charge?
New Journey Group is probably the only consultancy to quash the business myth: “If its expensive, it must be good quality and if it's low cost, it must be low quality”. Our exception to this “rule” is brought about by putting you - the client - first. So, in contrast, what we do is “offer the highest quality at the lowest cost” - and are proud to be one of the most competitive outfits you will ever come across.
What's more, we go through your investment requirements and tailor it to your needs right from the first engagement. You have the flexibility of working with us on single projects or on an ongoing monthly retainer. You can also tell us what your realistic budget is and we will work around that – and that is a promise. The choice and control is entirely in your hands.
It gets even better! With our in-built measurement matrix, you can see how effectively your £, €, $, ₹ or ¥ has worked and how well we have delivered against our promises. No longer should you be subjected to the veiled mysteries of evaluation. Return on investment (ROI) measurement is an integral part and parcel of our service to you.